Brett Rosenthal
CEO & Managing Principal
Value-Add Multifamily Investments
Rose Water Capital is a private real estate investment firm focused on transforming underperforming multifamily assets in high-growth markets. Our value-add approach combines physical renovations, brand repositioning, and hands-on management to unlock hidden potential and create income-generating, institutional-quality investments. By modernizing interiors, enhancing curb appeal, and improving operations, we elevate communities while driving meaningful gains in performance. Grounded in disciplined underwriting and a long-term perspective, we aim to deliver strong, risk-adjusted returns for our investors across market cycles.
Our Expertise in Value-Add Multifamily Investments
Rose Water Capital was built on a foundation of institutional experience and entrepreneurial execution. The team has led acquisitions and asset management across value-add multifamily portfolios in the Tri-State area and Midwest, with backgrounds at firms like Silverstein Properties and J.P. Morgan. Collectively, the principals have owned and operated over 200 multifamily units, combining capital markets expertise with on-the-ground operational know-how to drive disciplined, high-impact execution.
Our Team
At Rose Water Capital, our team brings together deep institutional experience and entrepreneurial agility. With backgrounds at top-tier firms like J.P. Morgan and Silverstein Properties—and real-world experience owning and operating over 200 multifamily units—we understand both the capital stack and the day-to-day realities of value-add execution.
We’re not just investors—we’re operators. From underwriting and renovations to leasing and asset management, our principals are actively involved in every step of the process. As longtime Florida residents with boots-on-the-ground insight, we move quickly, manage decisively, and always invest alongside our partners.
Clancy Waugh
Principal
Austin Rosenthal
Principal
Contact Rose Water Capital
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For Property Managers, Brokers & More
Are you a property manager, broker, or potential partner? We’re always open to new connections and collaborations. Share your details here and let’s chat.